Jo Malone releases new blossom collection for spring

The trio of limited edition fragrances will be available in travel retail boutiques

Jo Malone has been inspired by Japanese blossom festivals for its spring collection.

The trio of fragrances features Plum Blossom, with plum blossom and yellow plums on a background of white musk; while Nashi Blossom contains nashi fruit and pear with apple, softened with rose and white musk.

The final scent, Sakura Cherry Blossom comprises of cherry blossom, rose and violet with notes of bergamot.

Jo Malone London is available in 48 countries, however, this new collection is available exclusively via travel retail boutiques.

The Estée Lauder Companies-owned brand has been established for nearly 25 years and was acquired by Estée Lauder Companies in 1999.

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