Joan Collins launches beauty range

The Hollywood icon has created a complete range of skincare, cosmetics, fragrance and accessories under the Joan Collins Timeless Beauty title

Actress, author and glamour icon Joan Collins has drawn upon her beauty knowledge and techniques, gleaned throughout her career from some of Hollywood’s best make-up artists, to create a new beauty range.

Joan Collins Timeless Beauty, which launches today (4 March 2014), comprises skincare, cosmetics, fragrance and accessories that are effective and practical, yet add glamour to day-to-day life thanks to unique Art Deco-inspired packaging.

The Contra Time skincare range, formulated with cutting edge anti-ageing ingredients, features Scrupulous Cleanser, Rose Optimise Elixir, Sun Hat Day Cream, Sleep Active Night Cream and SuperLift Eye Serum, all formulated for sensitive skin of any age.

The make-up range includes Divine Lips Lipstick, Glorious Gloss Lip Gloss and Nail Lacquers, each named after heroines Joan has played or stars she has encountered during her film career, along with a foundation, concealer, lip, eye and brow pencils, Eyeshadow Quads, Frame Line Liquid Eyeliner, Class Act Lash Growth Booster and Mascara, and Compact Duo; a choice of lipstick and neutral Meticulous powder in a gorgeous compact.

The fragrance, I Am Woman, blends citrus top notes with a floral heart and a woody base, and a variety of stylish tools, cases and accessories complete the line, which is available at Urban Reatreat at Harrods and QVC.

RRP from £12, Richards & Appleby, joancollinsbeauty.com.

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