Kim Kardashian West sued over new KKW Fragrance Vibes logo

By Sarah Parsons 30-Jul-2018

The reality TV star turned beauty entrepreneur is facing a lawsuit from marketing agency Vibes

via Getty Images

via Getty Images

Kim Kardashian West is facing another lawsuit, this time over her new fragrance Vibes.

The reality TV star has been accused of ripping off mobile marketing company Vibes Media’s logo.

The firm alleges that Kardashian West’s beauty brand KKW Fragrance is plagiarising a six-year-old trademarked logo, a speech bubble with 'Vibes' written in white lettering, for her new perfume also called Vibes.

According to TMZ, Vibes Media is seeking damages, an injunction to prevent the entrepreneur from selling any more Vibes products as well as the destruction of all unsold perfumes.

This is not the first time Kardashian West has come under fire for releasing products with strong similarities to existing brands.

via Instagram / @kkwfragrance (left), @vibesmobile

via Instagram / @kkwfragrance (left), @vibesmobile

In May, KKW Body was accused of imitating the bottle design of Jean Paul Gaultier’s Classique scent.

Meanwhile, make-up artist Kirsten Kjaer Weis and founder of Kjaer Weis, sued Kardashian West for what she claims were similarities between their logos and companies in June 2017.

Kardashian West’s first fragrance Crystal Gardenia launched in November, the scent’s initial run of 300,000 bottles sold out in six days.

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The launch of her next perfume line Kimoji Fragrances, TMZ reported, made the brand owner US$5m in five minutes.