Kim Kardashian and Kylie Jenner can now share shoppable Instagram posts with beauty fans

By Becky Bargh | Published: 2-May-2019
Marketing

Last month the brand released its 'Checkout Instagram' option which allowed consumers to checkout without leaving the platform

You need to be a subscriber to read this article.
Click here to find out more.

Gone are the days of engaging with influencer social media accounts for just perusing pleasure.

This week, Instagram has announced customers in the US will be able to

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
  • Companies:
  • Meta Platforms
See more

You may also like

Media

Instagram backpedals on 'TikTok-style' design overhaul following critical backlash

Read more
Kylie Jenner, Kim Kardashian and James Charles were among the top celebrities and influencers condemning the proposed changes

Trending Articles

  1. L’Oréal Paris to host ‘biggest ever’ consumer beauty event The French brand’s five-day ‘The Worth It Experience’ will comprise interactive masterclasses, panel discussions and beauty touch-ups
  2. Margot Robbie unveiled as face of Chanel N°5 The Barbie star succeeds French actress Marion Cotillard, who has been an ambassador for the luxury fragrance since 2020
  3. Tickets to the Pure Beauty Awards 2024 are now available The winners ceremony, hosted by Jenni Falconer, will take place at the iconic Grosvenor House Hotel in London, on 24 October
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    How beauty brands should prepare for a possible TikTok ban A US TikTok ban would impact content creation, and beauty brands globally. Social media experts reveal the strategies, and platforms, that could win through
  5. L’Oréal Paris names Cara Delevingne as new ambassador The model joins Kendall Jenner, Helen Mirren and Viola Davis as a global face for the drugstore beauty brand

Upcoming event

#BeautyTok made me buy it

26 September 2024 | Virtual See all

You may also like

Media

Instagram backpedals on 'TikTok-style' design overhaul following critical backlash

Kylie Jenner, Kim Kardashian and James Charles were among the top celebrities and influencers condemning the proposed changes
Marketing

Consumers' most popular social media platforms revealed

YouTube, Instagram and Facebook were among consumers' platforms of choice, driven by influencer marketing and social selling
You need to be a subscriber to read this article.
Click here to find out more.
Marketing

Immersed in the metaverse: How can beauty brands and PRs create meaningful experiences?

The metaverse is presenting opportunities not just for beauty brands, but PRs too
You need to be a subscriber to read this article.
Click here to find out more.
Sustainability

How beauty brands can create ethical NFTs

Amar Singh, the activist gallerist-turned-NFT entrepreneur, helps luxury beauty houses tap into the digital art craze while tackling social issues
Marketing

Lush goes antisocial: Beauty brand turns off 4 major social media channels

Lush turns back on Facebook, Instagram, Snapchat and TikTok until bosses provide better safety measures for users
Marketing

Is Harry Styles launching a beauty brand called Pleasing?

According to fans of the former One Direction singer, Styles is set to launch his own personal care brand Pleasing on 29 November
You need to be a subscriber to read this article.
Click here to find out more.
Retail

How can Twitter’s new shopping model benefit beauty businesses?

Social media site catches up with competitors to launch Shop Module selling pilot
Subscribe now