Pure Beauty

Kylie Cosmetics chooses fashion brand Balmain for first beauty collaboration outside family circle

By Becky Bargh | Published: 25-Sep-2019

This is the first time lip kit billionaire Kylie Jenner has ventured outside her family circle for a range of collaborative products

Kylie Jenner’s beauty brand Kylie Cosmetics has teamed up with Parisian fashion house Balmain on a new collection of products.

Despite a partnership with socialite Scott Disick’s clothing line Talentless earlier this year for her second brand Kylie Skin, the entrepreneur has never launched a beauty collaboration outside of her family circle.

Beauty collaborations so far include those with her mum Kris Jenner and half sisters Kourtney, Kim and Khloe Kardashian.

She has also released ranges dedicated to family members, including Weather, which is an ode to her daughter Stormi.

French fashion designer Olivier Rousteing has been Balmain’s Creative Director for the last eight years.

Image: via Instagram @kyliejenner

Image: via Instagram @kyliejenner

Speaking about the collaboration, Jenner said: “I’ve always been a huge fan of Olivier’s work for Balmain.

“His designs for so unique and whenever I wear one of his pieces, I feel confident, beautiful and that’s how I’ve always wanted my fans to feel when they wear Kylie Cosmetics.

“About a year ago, Olivier and I decided to team up to collaborate on an incredible make-up collection to be used exclusively in the Balmain Spring Summer 2020 fashion show at Paris Fashion Week this year, and I'm so honoured to be working with Olivier to create the make-up look for the models walking the show.”

She added that the collection was a “perfect blend of our personalities and visions”.

The new collection will feature a High Shine Gloss, a nine-shade KyShadow Palette and two new Lip Kit shades.

Customers will be able to shop the range from kyliecosmetics.com on 27 September.

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