L'Occitane gains listing on Hong Kong stock exchange
French natural cosmetics group L\'Occitane has been given approval to list on the Hong Kong stock exchange
L'Occitane has seen strong growth in the region and Asia now accounts for about 40% of total sales. Sources are now being quoted as saying that the listing makes sense in terms of L'Occitane's strategy of penetrating the Chinese market and its plans for regional growth. Its products are viewed in Asia as affordable luxury items.
The company was set up in 1976 at Manosque in upper Provence and posted sales in the 12 months to March 2009 of $731m with 86% of total sales coming from international markets.
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