L’Oréal signs White House Equal Pay Pledge

L'Oréal commits to annual gender-pay analysis, promotion and hiring reviews

L’Oréal has signed the White House’s Equal Pay Pledge as part of the United State of Women Summit (USWS), held in Washington DC. The pledge will see the company undertake an annual gender pay analysis and commit to reviewing promotion and hiring processes in a bid to reduce unconscious bias.

Frédéric Rozè, CEO of L’Oréal Americas, commented: “L’Oréal USA is a steadfast supporter of gender balance in the workplace and we are proud to stand with other companies, at the United States of Women, who have chosen to make pay equity a priority. L’Oréal believes that a diversified and fulfilled workforce will only strengthen our creativity, allowing us to understand our consumers better and enable us to develop the most innovative products for them.”

Lisa Price, Founder of L’Oréal-owned brand Carol’s Daughter, has also spoken at the USWS about Entrepreneurship. She joined other speakers from the beauty industry such as Biao Skincare Founder, Nicole Baldwin and high profile guests such as President Obama, Oprah, Shonda Rhimes and Kerry Washington.

L’Oréal is already certified by Economic Dividends for Gender Equality and was the first US company to achieve the certification in 2014. It is also one of the signatories of the White House Summit on Working Families.

Other companies who have already signed the pledge include Amazon, Johnson & Johnson and Gap.