Largest decline of a lifetime: US beauty and personal care market to fall 2.5% due to Covid-19

By Lucy Tandon Copp 6-Apr-2020

The figure is over three times greater than the impact of the 2009 recession

Largest decline of a lifetime: US beauty and personal care market to fall 2.5% due to Covid-19

The US beauty and personal care market faces the steepest value decline in 60 years due to the impact of Covid-19.

According to Kline, the pandemic is expected to cause a 2.5% market decline in 2020.

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The figure is the biggest ...

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