The brand is expanding its Shea Better sustainability programme for 2020 in order to support the communities behind the cosmetics ingredient
Image: via Instagram @eosproducts
US lip balm brand eos has renewed its commitment to sustainable sourcing of shea ingredients through its Shea Better programme.
The brand is pursuing new projects in 2020 that it hopes will positively impact the communities in Ghana, Africa, where the shea oil and butter used in its products are sourced.
Among these plans, the brand aims to build micro-warehouses in eight communities and co-finance and construct a modern organic shea processing centre, which will support the safe, efficient and sustainable supply of the cosmetics ingredient.
Jonathan Teller, eos founder and CEO, said: “We believe in supporting the communities and ecosystems from which we source all of our shea.
“We started our Shea Better sustainability program in 2018 by building fuel-efficient stoves for women shea harvesters in Burkina Faso and saw first-hand how we can have a positive influence on the communities."
Partnering with the Global Shea Alliance (GSA), eos is also co-chair of the organisation’s Sustainability Working Group.
The brand recently launched its Shea Better Hand Cream, which uses sustainably-sourced shea oil and butter; 15% of sales from every hand cream sold online are donated to support the GSA.