Hosted by model Abbey Clancy, the British colour comsetics brand will provide all of the looks for the contestants
Lola Make Up has partnered with TV series Britain’s Next Top Model (BNTM) as its new cosmetics sponsor.
The colour cosmetics brand’s products will be used across the entire series, and the show will also have a Lola Make Up-themed episode.
The winner of BNTM will become the face of the brand for its spring 2018 campaign.
“We are excited to team up with BNTM to help a younger generation to explore, enjoy and love professional quality, cruelty-free make-up,” said Mike Mirzaee, MD of Lola Make Up.
“Lola Make Up aims to encourage and facilitate women of all ages to bring out their inner beauty, be individual and have fun with their make-up.”