L4Belle will specialise in standard and tailor made solutions for the colour cosmetics market
Italian packaging supplier Lumson Group has established a new company specialising in primary packaging for colour cosmetic products. Called L4Belle, the subsidiary will offer ready to fill standard packaging, which can be customised using a wide range of decorations, as well as tailor made solutions for products including lip gloss, lip balm, lipstick, foundation, BB cream, primer, blush, eyeshadow, eyeliner, coloured cream and coloured powder.
“Being part of the Lumson Group, L4Belle has the opportunity to benefit from strong manufacturing capabilities, R&D, sales force, marketing and supply chain at a group level,” commented Giovanni Broggiato, the newly appointed CEO of L4Belle. “All the companies of the Lumson Group share the same main values, the same passion, and the same determination to become close and reliable partners to our customers.”