360 experience unveiled at The Dubai Mall
Lush has relaunched its flagship Middle East store with an eco-friendly new look. Located in The Dubai Mall, the store reopened on 20 March with a new fit-out modelled on London’s Oxford Street store. The same store layout will be rolled out across Lush’s other 26 Middle East locations.
Anita Baker, Director at Lush MENA, said that The Dubai Mall location was the obvious choice for the new concept thanks to the store’s central location and heavy footfall. She told Cosmetics Business: “Lush Dubai Mall is a stop close to our hearts and we are delighted to welcome customers back to one of our top shops in the region.”. . .
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