Missoni launches new fragrance

Published: 12-Nov-2015

Missoni has collaborated with Euroitalia for a new female fragrance.

Missoni Eau de Parfum (from £42) is packaged in a unique coloured bottle. The fragrance has a mixture of italian citrus scents over a base of sandalwood, tonka bean and ambra for a fruity, floral and woody finish.

The fragrance will be promoted with a print and TV campaign, fronted by model and actress Elisa Sednaou.

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