Model and MUA Madeleine White debuts sustainable beauty brand Juni

The brand’s collection of five lipsticks are said to be gentle on skin and housed in plastic-free packaging

Model and make-up artist Madeleine White has introduced her first-ever beauty brand, called Juni.

With a focus on sustainability, the debut line of five Luxury Hydrating Lipsticks are housed in plastic-free aluminium bullet cases, which are infinitely recyclable.

In a statement, White said she refused to tolerate even the smallest amount of plastic in her products.

The colours are said to champion neutral undertones, and are designed to suit every age and skin tone.

Meanwhile, the formula is designed to be gentle on skin and suitable for the most sensitive skin.

“I am sensitive to everything and so are many of my clients,” added White.

“I found even products marketed as being natural and suitable for the sensitive skin weren’t gentle enough.”

The products retail for £48 each and are available via junicosmetics.com.

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