Natural male grooming site launched

ManOrganic is the first natural and organic site for men

The total value of the male grooming sector is set to reach £1.1bn by 2017 and global demand for organic cosmetic products is expected to reach $13bn by 2018.

To meet the demands of these two growing trends, the specialists behind LoveLula have created a new website dedicated to male grooming products that are environmentally-friendly as well as effective. Consumers will be able to purchase products from established brands such as REN and Dr Hauschka as well as growing names such as Elements and Preserve.

Sonia White, MD at LoveLula and ManOrganic said: "At LoveLula we've seen a strong uplift in the number of men choosing natural and organic grooming products over the last five years, but until now they've never had their own dedicated site. To meet this demand, we've bought the world's best natural and organic grooming brands together on one site and made it super-easy for men to shop the range. Our research has shown that men like their online shopping experience to be simple and convenient – so that's exactly what we've delivered."

To visit the new website, head to www.manorganic.com

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