Neom Organics has launched four in-store schools to help customers overcome wellbeing barriers.
The Wellbeing Schools are divided into four programmes depending on each customer’s needs: Sleep School, Energy School, De-Stress School and Happiness School.
The brand’s sales assistants, or Neomologists, will provide a complimentary 30 minute consultation to identify ‘underlying wellbeing needs’.
A free e-book is then given to the customer that is said to contain small steps to help them improve their wellbeing.
The brand claims that 92% felt uplifted and in a better mood on the Happiness Programme; 88% had a better night's Sleep on the Sleep Programme; 70% had increased energy on the Energy Boosting Programme and 95% felt calmer and less stressed.
The Neomologists have been trained by the brand’s Founder Nicola Elliot on the potential benefits of fragrance on the mind and body.
Neom Organics ran a similar programme in 2015, which is said to have influenced the new wellbeing initiative.
The new Wellbeing Schools are now available at the brand’s Leeds, Chelsea and Wimbledon stores.