Next stop Armenia and Belarus for Shiseido

Published: 14-Jan-2011
Body Care Colour Cosmetics Skin Care Finance

Japanese cosmetics group continues central & eastern European expansion


Japanese cosmetics group Shiseido has launched sales of its products in Armenia and Belarus. Cosmetics will be marketed through Shiseido Europe, based in Paris.

The Paris-based subsidiary will deal with the import and sale of products through contract agreements with three cosmetics retail chains in Armenia and one in Belarus.

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  • Shiseido
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