Nine in ten UK shoppers use Amazon for online shopping

By Emma Reinhold 11-Mar-2019

Retail

Research by Mintel found that 86% of consumers use the online retail platform

Almost nine in ten UK shoppers use the online retail site Amazon, according to new research by analyst Mintel.

The research found that 86% of British consumers are Amazon users, with 21% increasing their shopping on the platform over the past year.

Of those Amazon users, 70% said they shopped with the retailer at least once a month, while almost a fifth, or 17%, said they used the retailer on a weekly basis.