Nivea is expanding in China thanks to Beiersdorf’s latest deal

Published: 15-May-2018

Beiersdorf has partnered with China’s largest online retail platform for imports NetEase Kaola

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Consumer goods giant Beiersdorf has announced a new partnership with NetEase Kaola, China’s largest cross-border e-commerce platform.

The strategic deal will give Beiersdorf and its Nivea brand

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