Cushion compacts have taken the beauty world by storm, appearing in product lines from leading beauty brands like L'Oréal Paris and Lancôme, receiving recognition as a miracle product for make-up wearers on the move.
By using a soft, absorptive insert to pack a liquid formulation within one pocket-sized, portable product, the cushion compact design allows make-up wearers to apply the liquid foundations, concealers and serums they know and love within the convenient packaging of a classic powder compact.
Still, the current cushion compacts on the market have their limitations. However, a new design emerging in the market has the potential to transform performance for the trendy packaging format.
Refining design
Packaged in a
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