Pearlfisher repackages Tria

UK-based brand specialist Pearlfisher has created new-look packaging for US beauty device maker Tria Beauty in a bid to promote the brand's positioning as an advanced skincare product that combines technology and beauty.

UK based brand specialist Pearlfisher has created new-look packaging for US beauty device maker Tria Beauty in a bid to promote the brand's positioning as an advanced skincare product that combines technology and beauty.

As part of the redesign, each of Tria's three product categories; Hair Removal Laser, Skin Perfecting Blue Light, and Rejuvenating Laser, is now represented by a different colour scheme. The use of vibrant colours in the new packaging is said to take inspiration from the colour spectrum, as well as the brand's expertise in light-based skincare.

Commenting on the redesign, Jonathan Ford, chief creative officer at Pearlfisher said: "We have brought the two worlds together by combining soft, feminine cues with precision and technology to communicate both the functional and emotional benefits of light in meeting beauty needs."

Companies

Subscriber Sign In

Why subscribe?

Related Articles

Related Product News