Provital Group tests new active ingredient Aquaxtrem


Provital Group have evaluated how happier their volunteers feel after using our moisturising active Aquaxtrem

Ageing Gracefully

Life expectancy has increased substantially since the previous century.

The main concern regarding personal care, for people aged 55+ is dry/flaky skin. It is not only a question of image, but it also can have a negative impact on their quality of life, because it can generate feelings of discomfort, tightness and pruritus.

With the hydrating power of Aquaxtrem, that stimulates the own mechanisms of the skin to balance its moisture, we make people more comfortable and happier in their skin.

The new in vivo tests performed demonstrate how seniors feel the skin more comfortable using Aquaxtrem and it has a positive impact in their well-being.

It is possible to measure this sense of "comfort" using FACS analysis (Facial Action Coding System). FACS is based on analysis of the face's micro expressions.

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Using a formula exclusively developed for the Provital Group, the results show how our volunteers increased their happiness 3,6 points over 5 possible, hydrating the skin and reducing the discomfort.

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