Brand has given new names to its Super Lustrous Lipsticks and redesigned packaging
Revlon has announced updates to its travel retail lipstick collection, with products renamed and repackaged.
The colour cosmetics brand has announced that its Super Lustrous Lipstick collection will be renamed and repackaged along with new shades and finishes.
Available to consumers on-board flights from May, the redesign has been timed for the collection's anniversary.
“Our Revlon Super Lustrous Lipstick sets are the number one franchise for Revlon in Travel Retail and a customer favourite.
“Our Lipcube is celebrating its 8th anniversary this year, so what better way to celebrate this than with a new 4th edition,” said Mary Beth Mazzotta, Vice President of Global Travel Retail Brand Marketing.
The three existing Super Lustrous Lipstick travel exclusive sets have been renamed to The Nudes, The Essentials and The Collection. They will be available in in crème, pearl and sheer finishes.
Revlon has also extended the Super Lustrous collection to include a limited edition pinks and corals range.