SYN-GLOW: Reveal your summer glow

Published: 8-Oct-2020

With a just back from holiday look, people feel more youthful, beautiful and confident enough to wear less make-up, according to DSM Consumer Insight Hub

Beauty standards have evolved towards a more natural effect, moving away from deep tanning. With a just back from holiday look, people feel more youthful, beautiful and confident enough to wear less make-up, according to DSM Consumer Insight Hub.

SYN-GLOW™ is the new glow-boosting synthetic skin peptide ingredient that works with the skin to bring out its natural healthy glow, all year round, as if you are just back from holiday!

Mode of action

Induction of biological tanning by topical application of active ingredients has long been a big challenge, with unsatisfactory results.

DSM have now developed a completely new small cosmetic peptide ingredient, proven to provide exceptional efficacy on human skin after topical application within a cosmetic formulation.

Registered significant, visible long-lasting effects, for a healthy glowing appearance.

Based on our scientific evidence, SYN-GLOW™ is proven to activate in vitro the Melanocortin 1 Receptor (MC1R), the master regulator of natural skin pigmentation.

From a library of >100 peptides, SYN-GLOW™ shows the best activation efficacy. MC1R is a very interesting target not only due to its effect on skin tone, but also because MC1R modulates skin’s defenses against oxidative stress (normally caused by UV irradiation), and enhances the DNA repair machinery of the cells to fight against UV-induced DNA damage.

Clinical studies reveal that SYN-GLOW™ promotes:

  • Visible healthy glow in just 5 days (+90% vs control, high significance)
  • Long lasting result (up to 2.5 weeks proven visibility, highly significantly better than control)
  • Natural personalised effect.

100% of volunteers noticed their skin fresher and more revitalized after application.

SYN-GLOW™ - a way to boost that sun-kissed glow from the inside, all year round.

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