Specialist beauty brand consultancy re-brands to reflect disruptive offering
Former beauty buyer and founder of Selvey Consulting, Wizz Selvey, has taken the the leap to re-brand her ever-expanding consultancy to Wizz&Co.
In a move to practice what she preaches to clients, Selvey has engaged experts who she works with regularly to create new branding that reflects the personality and values of her business.
Selvey and her team work with brands to empower them and get them noticed, by both customers and retailers. This new, eye-catching shop-front for Wizz&Co aims to enhance that power, and do the same for her brand within the beauty sphere.
It’s the ‘cross-pollination of ideas between start-ups and large corporates’ that fuels Selvey's passion for supporting change and growth in the industry. As indie brands take more market share they need the support and knowledge to scale. On the flip side the established brands are losing market share so need to think and behave like indie brands.
As Selvey personally is a Patron of the British Beauty Council, she has insight into a range of industry bodies, independent brands, trends and considerable influence to her name.
Wizz is an international industry speaker, and has spoken at The Future Laboratory, Cosmetics Business Live, Natural and Organic Show, Stamegna Retail and Enterprise Nation.
Subjects include: Indie Vs. Legacy Brands: Who Will Survive, Building Beauty Brands, Retail and Beauty Trends.
Consultancy projects include online retailers, global skin care and fragrance brands, beauty technology innovation startups and pro bono online workshops fortnightly during the COVID-19 lockdown. These have led to the development and launch of ongoing online courses.