Shiseido Make-up appoints actress-artist Hunter Schafer as Global Brand Ambassador


The Japanese beauty giant described Schafer, the 20-year-old LGBTQ rights activist, as both ‘modern and timeless’

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Shiseido Make-up has named American actress and artist Hunter Schafer as its new Global Brand Ambassador.

The star of HBO series 'Euphoria', in which she plays transgender teen Jules Vaughn, will appear in her first brand campaign in 2021.

Yoshiaki Okabe, Shiseido’s Chief Brand Officer, said: “We believe that everyone is on

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