Shiseido calls on Bloommiami for digital origami retail feature

The skin care brand wanted to focus on its Japanese heritage and consumers were able to personalise digital origami butterflies as well as a printout

Bloommiami, the US based experiential marketing agency, has partnered with Shiseido to create an interactive retail feature in Hawaii.

On display until 30 April, the retail feature showcases the Shiseido . . .

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