Shiseido develops colour sun protection range for outdoor sports

By Becky Bargh | Published: 18-Jun-2019

Available in a compact, spray and cream the products work to protect and enhance

Shiseido develops colour sun protection range for outdoor sports

Shiseido’s new skin care range is specifically developed to protect skin when playing outdoor sports.

The 3-sku range features its Sports BB cream, a tinted sunscreen to naturally enhance users’ complexion; Sports BB compact, designed for every day touch-ups before, during and after sport, which is said to glide over skin; and Sports Invisible Sun Protection Mist SPF 50, which is said to protect skin and leave it with a citrus scent.

All of the products contain a high SPF as well as the brand’s Wet Force complex, which creates ionic bonds with minerals contained in moisture to form a waterproof shield and reinforce protection.

Retailing from £30, the products are now available from lookfantastic.com and feelunique.com.

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