Skin care brand Rituals releases new Perfume Genie fragrance diffuser

By Becky Bargh | Published: 11-Sep-2018
Fragrance

Controlled from consumers’ smartphones, the new diffuser can be filled with five of the brand’s scents

UK-based brand Rituals has released a new home fragrance diffuser.

The Perfume Genie (£99) can be filled with with the brand’s scents including: The Ritual of Sakura, The Ritual of Happy Buddha, The Ritual of Hammam, The Ritual of Ayurveda and The Ritual of Dao.

Powered by users’ smartphones, customers can control the timing and intensity of the fragrance in their home remotely as well as manually.

With gold packaging, the diffuser has been designed to add a modern yet neutral touch to interiors.

Like this story? For the latest in beauty trends, product launches and retail strategy, subscribe to Pure Beauty Magazine. For more information click here

  • Companies:
  • Rituals Cosmetics
See more

You may also like

Fragrance

Rituals announces new limited edition Orient-inspired fragrances

Read more
The new winter scents are available for men and women, and evoke the the regions of Persia

Trending Articles

  1. Give Back Beauty lands Mercedes-Benz fragrance licence deal The group will now create, produce and distribute Mercedes-Benz fragrances after acquiring the automotive brand’s licence owner INCC Parfums
  2. Charlotte Tilbury doubling down on fragrance with new perfume collection IFF perfumers Anne Flipo, Dominique Ropion and Juliete Karagueuzoglou worked with the beauty brand to create the six-strong perfume range
  3. Pure Beauty Global Awards 2024 finalists announced! The Pure Beauty editorial team has announced the best in the industry, now it is up to the expert judging panel to decide the winners
  4. Statfold Seed Oil Established for 28 years, Statfold is a reputable and still family-owned business. Sustainability is at the core of our operations, and we specialize in natural and organic products. We are proudly certified as both COSMOS natural and COSMOS organic, ensuring that our finished products meet the highest standards. Located in Staffordshire, our site houses all stages of production, from design to manufacturing, filling, and packing
  5. Burberry taps Emma Mackey as face of new Goddess fragrance The Sex Education and Barbie star follows the likes of Adam Driver and Lily James as the Coty-licensed brand’s newest ambassador

Upcoming event

Cosmetic Product Safety Assessment E-Training: Starting the Assessment

19 April 2024 | Virtual See all

You may also like

Fragrance

Rituals announces new limited edition Orient-inspired fragrances

The new winter scents are available for men and women, and evoke the the regions of Persia
You need to be a subscriber to read this article.
Click here to find out more.
Ingredients

The art and understanding of fragrance fidelity

Translating a fragrance across a product range demands detailed understanding of the complex processes involved – consistency is key. But how can it be achieved effectively? Emma Edwards finds out
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

The ultimate Christmas beauty gift guide

Impress your customers with a dazzling beauty gift for everyone who made it onto Santa’s ‘good’ list this year
Body Care

Pure Beauty Awards 2015 Winners Revealed

Pure Beauty readers cast their votes
Colour Cosmetics

Pure Beauty Global Awards 2024 finalists announced!

The Pure Beauty editorial team has announced the best in the industry, now it is up to the expert judging panel to decide the winners
Fragrance

Give Back Beauty lands Mercedes-Benz fragrance licence deal

The group will now create, produce and distribute Mercedes-Benz fragrances after acquiring the automotive brand’s licence owner INCC Parfums
Fragrance

Charlotte Tilbury doubling down on fragrance with new perfume collection

IFF perfumers Anne Flipo, Dominique Ropion and Juliete Karagueuzoglou worked with the beauty brand to create the six-strong perfume range
Subscribe now