Smooth talker: The cosiest beauty trend this winter is silk

The fabric has made its way into skin and hair care, here are the brands slipping into luxury this season

With the harsh winter nights drawing in and the holiday season just around the corner, it’s time for shoppers to slip into something more comfortable for their beauty routine.

Whether it be a low-key scrunchie or pillowcase, beauty retailers are embracing luxurious silk to help consumers realise they do not have to sacrifice comfort for style when it comes to their beauty regime.

Long associated with luxury, the beauty brands venturing into silk-centric cosmetics and accessories claim the material can help ward off wrinkles, reduce frizz and even exfoliate sensitive skin.

As Google . . .

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Featured Companies

Givaudan Active Beauty (more information, website)

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