Stora Enso helps beauty brands make eco-friendly switch with new paperboard tube

The product has been developed for skin care products and is said to use 70% less plastic packaging

Packaging solutions firm Stora Enso is helping beauty companies switch to eco-friendly alternatives with the launch of a new paperboard tube.

The body of the tube is made from barrier-coated and grease resistant paperboard, which makes it the ideal packaging to use for skin care, according to the Finnish company.

Stora Enso claims the paperboard tube uses 70% less plastic than other products.

“We are seeing increasing demand in the cosmetics field for new innovative solutions made of renewable materials,” said Henna Paakkonen-Alvim, Senko Enso’s VP of Innovation.

“This tube is a good example of how, together with our customers and their suppliers, we are driving innovations to create the packaging of the future.

“The paperboard tube will offer cosmetics brands who want to appeal to eco-conscious consumers a competitive new alternative.”

The company is also said to be in the process of developing biocomposite materials to replace the plastic cap and top of the tube.

To produce the tubes, Stora Enso teamed up with Swiss machinery manufacturer Aisa.

“Together with Stora Enso, we can change agents and thereby push packaging innovation forward,” said Aisa’s R&D Director Jacques Thomasset.

“With paperboard as a new, renewable material option to run on our tube machines, Aisa continues to serve the needs of the global packaging industry with cutting edge technologies.”

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