Fragrances and flavours supplier Symrise has launched a subsidiary in Lagos, Nigeria, strengthening its position on the African market.
The subsidiary has been established for both the Scent & Care and Flavor & Nutrition segments, while the location will include sales and marketing offices as well as application laboratories.
On 15 October, Symrise launched its legal entity in Lagos with a ceremony attended by local and international dignitaries, and business representatives. Michael Derus, the General Consul, represented the Consulate General of the Federal Republic of Germany. The South African Consul General, Ambassador Mokgethi Samuel Monaisa, also attended the ceremony.
At the opening, Heinz-Jürgen Bertram, CEO of Symrise AG, said: “With about 175 million inhabitants, abundant mineral and national resources, Nigeria has the potential to become one of the top 10 economies in the world. Already today, the country is Africa’s largest economy and one of the fastest growing on the continent and seen as gateway to West Africa.” He added: “Symrise has also successfully grown its representation in Nigeria for over three decades through our longstanding agent Allied Technol Systems Ltd. Now, we have decided to intensify our presence and commitment and to establish our own legal entity, while continuing to be supported by and collaborate with Allied Technol. Symrise is known as a company with a long-term set of goals. I am sure that today’s opening is just the first step of our involvement here in Lagos.”