TPR Holdings acquires controlling interest in Oscar Blandi hair care

Published: 14-Jun-2011

The hairdresser plans international expansion


A controlling interest in hair care brand Oscar Blandi has been acquired by the New York based investor TPR Holdings LLC (TPR) which has other interests in the health and beauty industry. The Oscar Blandi hair care line includes premium shampoos, conditioners, and shine serums and products are currently available at Sephora and Ulta. Oscar Blandi also owns and operates a namesake salon in New York City while the hairdresser, originally from Italy has been a longtime spokesperson for L'Oreal.

"We are very excited about our agreement with TPR Holdings," said Oscar Blandi. " It's a great opportunity to see my vision further commercialized and grown to the proper scale." The company is trying to expand worldwide and according to TPR president Brian Robinson: "The Oscar Blandi hair care brand has tremendous growth potential which we intend to unlock utilizing strategic brand building, heavy sampling and public relations efforts."

Trending Articles

  1. You need to be a subscriber to read this article.
    Click here to find out more.
  2. You need to be a subscriber to read this article.
    Click here to find out more.

You may also like