Tara Smith Vegan Haircare  -  Tested On Film Stars, Not On Animals 

Published: 17-Dec-2012

Award-winning hair stylist Tara Smith is loved by celebrity clients on both sides of the Atlantic and M&H is proud to have worked with her to develop packaging for an absolutely gorgeous range of Vegan Haircare products.

Award-winning hair stylist Tara Smith is loved by celebrity clients on both sides of the Atlantic and M&H is proud to have worked with her to develop packaging for an absolutely gorgeous range of Vegan Haircare products.
The products are all ‘Tested on film stars, not on animals’ and use the very highest quality natural and organic ingredients for hair nourishment and style.

 

Tara selected a collection of Boston Round HDPE bottles in a range of sizes, plus colour-coordinated flat flip top caps which were printed around the periphery with Tara’s signature.

 

The striking packaging features a range of colourful birds which look absolutely stunning and create truly unique point of difference.   The pressure-sensitive labels for the 100ml bottles were labelled by CCL Label – Castleford. The shrink sleeves for the 250ml bottles were manufactured by CCL Label Decorative Sleeves. These were applied and shrunk onto the bottles by Blue Frog Packing providing maximum shelf appeal by utilising 360 degree imagery from top to bottom of the label.  The range was developed by LF Beauty (UK) Ltd in conjunction with Tara Smith.

 

Working together as a team enabled us to create a totally unique concept with a very strong visual identity.  These products are available now in Marks & Spencer.



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