The Honest Company pushes ahead with omni-channel plans

The company, co-founded by actress Jessica Alba, has just closed a round of Series E financing enabling it to continue its transformation plans


The Honest Company, the lifestyle, beauty and home care products company, is pushing forward with its plan to shift from being an online-only retailer to omni-channel.

The digital native company, co-founded by actress Jessica Alba in 2012, plans to use funds from its latest round of Series E financing to drive its strategy.

Nick Vlahos, The Honest Company CEO, said: “Our team is focused on executing a plan that . . .

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