Ulta Beauty bucks US retail trend, opens 34 new stores

While other retailers close their doors, Ulta Beauty rolled-out 34 new stores across the US in the first quarter of 2018

@ultabeauty via Instagram

Ulta Beauty is continuing to buck the trend in beauty retail in the US.

In recent weeks US retailers, including Macy's and Sears, have announced they are to continue reducing their store count; Sears announced yesterday it will be shuttering . . .

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