Unilever to withdraw all Tresemmé South Africa products for 10 days in ‘racist’ advertising apology

Published: 14-Sep-2020
Regulatory Hair Care

The country’s Economic Freedom Fighters organisation claims to have come to an agreement with the brand after it posted an offensive advert online

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Unilever is said to be withdrawing all of its Tresemmé products from retail stores in South Africa for 10 days to show remorse for a ‘racist’ advert it recently posted online.

The Economic Freedom Fighters (EFF) released a joint statement with

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