Using only plants and water, the Plantrose process delivers Celltice, a new, petro-free breakthrough in clean cosmetic formulations


Petroleum-free ingredient fosters gentle skin health, protects against environmental stressors and enables indulgent textures

Using only plants and water, the Plantrose process delivers Celltice, a new, petro-free breakthrough in clean cosmetic formulations

Plant-based innovator Renmatix is introducing Celltice, the beauty industry’s first petro-free, self-emulsifying active, debuting at the New York Society of Cosmetic Chemists Suppliers’ Day on May 7th and 8th in New York City.

A brand-new ingredient consisting of botanical building blocks cellulose and lignin, Celltice delivers a variety of benefits in personal care and cosmetic applications, functioning both as an active and an excipient in formulations.

Over the last two decades, the clean beauty movement has gathered momentum, prompting cosmetic manufacturers to reduce their use of chemicals. Today, in response to widespread consumer demand, manufacturers are moving to petro-free, plant-based ingredients for clean cosmetics with minimalist formulations, seeking sustainable, cruelty-free ingredients that also deliver comparable or superior performance to traditional ingredients.

“Historically, scientists have failed to extract cellulose and lignin in the form in which Mother Nature created them, and have resorted to using harsh chemicals that materially altered their compositions and dramatically limited their functions,” said Renmatix CEO Mike Hamilton.

“Without the use of any harsh chemicals or solvents, Renmatix is able to release these building blocks of nature to create an entirely new material that delivers multiple functional benefits.”

Harnessing the power of supercritical hydrolysis, Renmatix’s award-winning Plantrose Process uses only heat, pressure and water to gently release cellulose and lignin material from sustainably grown, non-genetically modified red maple (Acer rubrum).

Celltice’s key benefits include:

  • Gently fostering skin health: With a high oil absorptive capacity that controls the formation of sebum, Celltice delivers a more matte and healthy skin complexion after just one use, showing a 45 percent reduction in sebum in clinical studies following 30 minutes of application. Celltice also addresses dry and flaky appearance of the skin by accelerating gentle skin turnover and exfoliation, with clinical trials showing a 66 percent reduction in dry skin after only 30 minutes post-application, as measured by the D-Squame assay.
  • Protecting against environmental stress: Celltice functions as an anti-inflammatory and antioxidant shield for the skin when subjected to environmental pressures, even when used at low levels. In an ex-vivo model study, Celltice was proven to significantly shield against free radical (Reactive Oxygen Species) formation induced by blue light. When applied 24 hours before UV exposure, Celltice also has a pronounced protective effect on the skin by preventing the formation of pro-inflammatory cytokines IL-1 alpha and PGE-2.
  • Enabling indulgent textures: Celltice’s micellar-free approach uses a novel Pickering mechanism to stabilize the interface between water and oil phases, enabling superior textures, from lightweight sprayable lotions to rich hydrating night creams, without requiring any chemically derived emulsifiers. Effective even at low levels, Celltice can efficiently emulsify a wide variety of oil soluble ingredients with ease, including nourishing plant oils, seed butters and active UV filters.

“Celltice is not just a plant-based alternative to chemical emulsifiers and actives,” said Hamilton. “This first-in-kind product from our Plantrose process also provides manufacturers with a cost-advantaged, high-performing, multi-functional ingredient to help them deliver superior cosmetics to consumers.”

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Formulators interested in meeting with Renmatix during NYSCC Suppliers’ Day should visit the company at booth #1737.