‘We have thrived where Clarisonic could not’: Beauty company Michael Todd to capitalise on L’Oréal brand’s demise

After the announcement that L’Oréal is to close its Clarisonic brand from September, facial cleansing device rival Michael Todd has announced plans to launch compatible replacement brush heads to fill the void and capitalise on the market

US brand Michael Todd Beauty has revealed it is primed to cash in on the demise of the L’Oréal-owned brand Clarisonic.

Michael Todd’s President and co-founder Michael Friend told Cosmetics Business the shutdown of the facial cleansing device brand “paves the . . .

This is a small extract of the full article which is available ONLY to premium content subscribers. Subscribers sign-in (top right) to read the article.


Subscribe now to premium content on Cosmetics Business