The natural beauty brand has received a new certification for sustainable sourcing and the use of raw materials
Weleda has become one of the first two brands globally to gain the new Union for Ethical Biotrade (UEBT) certification.
The label acts as a marker to consumers of ‘sourcing with respect’ and provides a recognised standard for sustainable sourcing and the use of raw materials.
Annette Piperidis, Manager Sustainable Sourcing at Weleda, said: “We have received many awards in recent years for our efforts to achieve sustainability in our supply chains.
"Sustainability is not a goal for us, but rather a process in which we constantly strive for optimization. For this reason, it was important to us to take our efforts to the next level and to face further challenges."
Weleda’s products will carry the UEBT label from the beginning of next year.
Rob Keen, CEO of Weleda North America, added: “Ethical and responsible sourcing is at the heart of who Weleda is and we are honored to be recognised with this inaugural UEBT certification.
”We take our leadership role in the global community seriously and hope more companies follow our lead and join us to work in harmony with both nature and the global supply chain to protect and nurture the environment, biodiversity and the lives of the farmers and gardeners that share in this commitment.”
Weleda joined the UEBT in 2011 but to gain certification, UEBT first analyses the brand’s entire sourcing system including the processing of natural ingredients and sourcing practices.