Cosmetics Business is asking personal care industry experts to answer the cosmetics world’s big questions. Here experts outline what airless packaging really entails.
Over to the experts...
Steven Jordan
Steven Jordan, Global Category Leader – face, body & toiletries new product development, Avon
In essence, airless packaging is a term used to describe a form of liquid dispensing packaging that prevents normal atmospheric air from coming in contact with the formulation inside.
Sometimes complex formulations contain ingredients that