Sales of women’s fragrances evaporated in the UK last year, as mass market and masstige scents weakened and the prestige market slowed. According to Kantar Worldpanel, total sales wafted away by 3.1% to £982.063m, while volumes faded even further, down 5.6% to 38.752m units.
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Subscribe now Already a subscriber? Sign in here.- Companies:
- Estée Lauder Companies
- Euromonitor International
- COTY
- International Fragrance Association
- Inter Parfums
- Kantar
- Puig
- A S Watson
- NPD Group
- Jo Loves
- EuroItalia
- The Fragrance Shop