Unisex hair styling brand got2b has created its first how-to videos, showing style-savvy consumers the techniques and got2b products needed to create the latest hair looks.
Hosted on the SchwarzkopfUK YouTube channel, there is one male-focused video (grunge spikes) and six celebrating the latest female hair trends, including fishtail braid, textured ponytail, retro curls, top knot, smooth chic and beachy waves.
Designed to inspire and educate, the videos are vibrant, young, fresh and stand out from the crowd with their unique got2b personality. Easily achievable thanks to got2b’s hair hero products, each video takes the latest trends and adds a got2b twist.
Indicating a bold move into the digital sphere, the new collection of how-to videos has enabled got2b to develop interactive content designed to inspires everyone to achieve expressive and impressive styles.