Emotion of Technology collection by GEKA

Published: 31-Mar-2016

Technology will be reinterpreted and will be combined with emotions, romanticism, nostalgia and dreams for the future

With its collection “Emotion of Technology” GEKA is now already presenting one of the trends for the 2017 spring summer season. Technology will be reinterpreted and will be combined with emotions, romanticism, nostalgia and dreams for the future. Futuristic glamor meets ultra-feminine aesthetics: a lively mixture of illuminating tones, colourful textures and intense shading.

The cosmetic bag made of Polyester provides a special little place for cosmetics. The tweezers in stainless steel get eyebrows in shape thanks to their integrated comb. Make-up checks on the go? No problem with the handy mirror! Practical with standard and 2-times magnification, stylish in metal with its fluted pattern on the reverse. Shimmering lip glosses and refined mascaras set extra accents:

Dreamy eyelash panorama promises the mascara endlessSPHERE. Impressive volume, fantastic lengthening, silky shine in black! Thanks to the patented HYPNO cut with 3 volume zones, plenty of mascara is absorbed and evenly applied to the lashes. The triangular shape of the brand-new EOSdelta fiber separates the hairs perfectly. Also fabulous is the appearance of the packaging in rosé-gold – the shiny bottle and the matte effect cap thanks to the special master-batch.

Equally seductive is lashLADY for a dramatic 3D volume effect. The packaging is gleaming metallic. The look is imposing volume and perfect separation thanks to the ingenious 2K brush with GEKA’s patented Sandwich technology. Thanks to the harder, colourful core of the brush, the lashes are precisely lifted, while the transparent, super-fine bristles reach the finest lashes and encase them with the intense, black mascara.

A sensuous shimmering finish is achieved with the lip gloss softDEFINITION. It allows the lips to gleam in an exquisitely soft pink: The spatula evenly applies the creamy texture with the flattened side. The finesse: the tapered applicator conjures up an ultra precise contour. The cap provides a nostalgic and futuristic look with its brand new individual marble effect master batch.

Lip gloss smoothLEAF creates a shiny wet look. The new, heavy-walled injection blow moulded squared bottle with metallic cap in matte rosé-gold unleashes the passion in all trend setters even from the outside. Hidden within is the applicator smoothLEAF. Super flexible and ergonomically formed, it fits perfectly to all lips. Thanks to the bi-injected 2K wiper with its hard material on the top and flexible material on the base, formulas are perfectly dosed while achieving a secure grip inside the bottle.

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