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How to land a partnership with online beauty retailer LoveLula

Dubbed the world's natural beauty shop, LoveLula talks to Cosmetics Business about its rising categories and how not ...

Gucci is debuting its new fragrance to the video game industry

Fans of the luxury Italian fashion house and vintage arcade games will be able to play with characters inspired by the ...

TikTok star Addison Rae brings to market Gen Z-focused beauty line

Developed with brand incubator company, Madeby Collective, Item Beauty’s skus include colour cosmetics for eyes, lips ...

Attention-grabbing labels: Online requirements and how they are transforming beauty decoration

An eye-catching label or some imaginative decorative effects can be a brand’s most dependable means of getting ...

Edgewell to acquire male grooming brand Cremo for $235m

The all-cash deal will see the US brand join Edgewell’s existing portfolio of male grooming brands including Jack ...

Kao develops new technology to fend off pollen and dust on skin

The convexo-concave film was found to stop the adhesion of pollen and dust on skin, which are known to cause irritation, ...

Myths & misinformation: Meet the 'beauty science' influencers coming for the skin care industry

With hundreds of thousands of followers on Instagram and YouTube, the leaders of a new social movement helping ...

#Dutytohelpbeauty petition takes off as Boris puts brakes on Covid-19 easing

Kick-started by lash and nail technician Ria-Jaine Lincoln, the campaign is asking the UK government to issue vouchers ...

Navigating beauty trademarks: How to keep your brand on the right side of the law

Every week new cosmetics launches hit the market. From celebrities to conglomerates and newcomers, today everyone wants ...

Claims & coronavirus: How social distancing has changed the clinical testing of cosmetics

Covid-19 has impacted the performance of cosmetic clinical tests and cosmetic product development generally. But it has ...

'Tabloid scrutiny is challenging': Victoria Beckham Beauty CEO on working with one of the world's most famous women

Sarah Creal has created luxury make-up brands for some of the biggest names in fashion and beauty, but the former ...

How the beauty industry is failing to understand the emotions behind skin-whitening

The skin-lightening business is transforming, but brands must do more than focus on semantics

Calvin Klein Fragrances names ‘timeless’ couple Christy Turlington Burns and Edward Burns as faces of new Eternity campaign

The husband and wife team posed together in the 2014 and 2016 campaigns, while Turlington Burns starred in the very ...

Scrubd phases out ‘dirty plastic’ with sugarcane packaging revamp

The eco-friendly alternative is said to capture CO2 from the atmosphere and reduce greenhouse gases

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