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Digital
Unilever partners with Google Cloud to use its advanced AI to drive brand growth
The five-year partnership will see Unilever’s global brands united with Google Cloud’s artificial intelligence (AI), accelerating the giant’s business transformation through advanced AI, data, platform and next-generation marketing capabilities
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Colour Cosmetics
Kylie Cosmetics crowned best-performing US beauty brand on social in January based on creator marketing
Influencer marketing platform Traackr has unveiled the top-performing US brands based on creator marketing in January 2026, with Kylie Cosmetics, Rare Beauty and Huda Beauty all reporting growth
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Marketing
K-beauty brand Anua partners with EL&N cafe on sweet treat deal
The skin care brand has teamed up with the Instagrammable cafe chain on a limited edition offer – those who purchase the EL&N x Anua Honey Glaze Cake before 3 March at select locations will receive an Anua skin care duo worth £46
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Regulatory
Neutrogena owner agrees $4.7 million settlement over Skin360 biometric data privacy claims
Johnson & Johnson Consumer, which is now known as Kenvue, has agreed to a settlement in a class action lawsuit, in which it was alleged that the skin care brand’s facial scanning technology collected and stored data without users’ consent
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Pure Beauty is a Cosmetics Business’ magazine that prides itself on being beauty’s global outlook. Our award-winning team of journalists explore the forward-looking trends and movements that impact brand owners and retailers around the world.



