Sylvie de France lends creative eye to Quadpack

23-Oct-2015

The packaging designer has worked with some of the biggest names in fragrance

Quadpack Group recently sought the help of Packaging Designer Sylvie de France to create a range of bottles for its Q-Line brand of fragrances.

Sylvie de France

De France has worked with some of the biggest names in the fragrance industry and is the creative mind behind fragrance bottles for Annick Goutal, Little Marcel, Elie Saab, Yves Rocher and Lolita Lempicka, among others. Speaking about the collaboration, de France said: ”There is a synergy in Quadpack's approach and my own, listening to brands and market needs, with real responsiveness and adaptability – very necessary in an ever-moving sector. This is the beginning of a great adventure and I am impatient to see the first results of our collaboration on the market."

The new designs are due to be unveiled in 2016. The range will comprise a selection of bottles “designed to answer to the needs and desires of today’s consumers”, Quadpack noted.

Isabelle de Maistre, Head of Quadpack's Fragrance Division, said: “Sylvie has a real passion for perfume and cosmetics packaging design and has worked for the industry's leading brands. We are delighted to have her on board to create our new range, because it means it will have her signature touch to make it special.”

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