Custom Packaging: From Idea to Execution

Published: 15-Jun-2025

With years of experience in the beauty industry and access to top-tier resources, expertise and technology, Vetroplas, with partner Eurovetrocap, creates both standard packaging solutions (customisable through various decoration techniques) and full custom projects, supporting customers at every stage from brief definition to delivery of the finished product

We offer two modular design approaches, both tailored to your timeline and budget:

  • Full Custom - A solution offering complete customisation of each pack component; ideal for brands looking for a fully tailor-made, one-of-a-kind product.
  • Tailored - This combines custom elements with standard items from our extensive catalogue; a strategic option for reducing lead times and costs while still achieving high visual and brand impact.

All of our packaging solutions, both standard and custom, can be further enhanced through a wide range of decoration techniques including:

  • Traditional and UV silkscreen printing

  • Hot stamping

  • Pad printing

  • Digital printing

  • Spray coating

  • Colour moulding

  • Metallisation

  • Embossing and debossing

  • Engraving

  • Laser engraving

  • 3D inkjet

  • Acid etching

A Dedicated Contact Person for Every Project

Each custom project is handled by a dedicated team led by a project manager overseeing every step from creative concept to design, and from design to final production.

Thanks to our tailored approach, we develop custom-made solutions while anticipating production challenges. We provide advanced visualisation tools, such as technical drawings, photorealistic 3D renders, and emotional images to assess aesthetic and dimensional impact from the earliest stages — not to mention the option to deliver 3D-printed prototypes.

A detailed critical path schedule ensures full transparency and helps keep any project on track.

Low-Impact Packaging with Zero In•Pack

From materials to finishes, from colour schemes to decoration, every detail is carefully considered to create packaging that enhances your brand with style and originality while also being environmentally responsible.

Thanks to our in-house lab, Zero In•Pack, we develop low-impact solutions using recyclable materials and processes focused on reuse and responsible disposal.

With custom projects, sustainability can be a leading principle from the very beginning — by choosing recycled glass and plastic, and by designing lightweight components optimised for minimal environmental impact.

Start Bringing Your Ideas to Life Today

With over 2,500 customisable standard items, more than 400 moulds for glass bottles and 350 for plastic ones (a constantly evolving offering), as well as accessible minimum order quantities (MOQs), we’re ready to turn your vision into a successful product.


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