Nicole Kidman has been named Global Brand Ambassador for Clé de Peau Beauté.
The Shiseido-owned luxury Japanese beauty brand said the Australian actress “perfectly embodies” its vision of radiance “where a blend of intelligence, artistry, and purpose converge”.
“We are delighted to welcome Nicole to the Clé de Peau Beauté family,” said Mizuki Hashimoto, Chief Brand Officer of Clé de Peau Beauté.
“We believe radiance is more than appearance; it is an inner strength that drives positive change.
“Nicole exemplifies this belief through her inspiring journey, showcasing how passion and purpose unlock a radiance that empowers others.”
Kidman, 57, boasts a career in Hollywood spanning four decades and is known for films such as Moulin Rouge, The Hours and Eyes Wide Shut.
“I am thrilled to be joining the Clé de Peau Beauté family,” said Kidman.
“I am inspired by the brand’s commitment to celebrate individual beauty across every aspect of a person’s life. I look forward to what we can create together.”
Appearing in a video on social media announcing the partnership, Kidman wears various outfits, including a suit and flowing dress, and in various poses to the tune of Etta James’ At Last.
Kidman’s 14-year-old daughter Faith also features briefly in the 1.30 minute black and white film.
The award-winning actress has held a number of beauty brand ambassador roles including for Chanel No5, Neurogena, Sera Labs and Vegamour.
Clé de Peau Beauté’s ambassadors have also included actresses Felicity Jones, Zhang Ziyi Dakota Fanning, Diana Silvers and Ella Balinska.
The appointment of Kidman comes at a tough time for Clé de Peau Beauté’s owner Shiseido.
Shiseido Americas is set to slash its workforce due to a decline in its business performance last year.
Shiseido reported a lacklustre first quarter of trading for 2025, with net sales declining 8.5%.
A “sharp” 65% sales decline from Drunk Elephant dragged down revenue in America and was said to have led to a 19% slump in income for Shiseido’s US market.
The embattled skin care brand had also faced challenges in 2024 too, with sales dropping 25%.