Silgan Dispensing, a global leader in the design, development, and distribution of highly engineered pumps and sprayers in the fragrance, beauty, personal care, healthcare, and home and garden markets, announces a new partnership with Avantade, a full package supplier and innovator in turnkey solutions for consumer brands. This collaboration aims to simplify and elevate fragrance sampling for emerging and indie beauty brands by offering a complete, customisable solution powered by Avantade’s interactive 3D configurator featuring Silgan’s Sofix® fragrance sampler.
The joint offering combines the high-performance Sofix sampler—known for its premium spray experience and ergonomic design—with Avantade’s web-based platform that allows users to build a complete sampler or discovery set in minutes, including primary and secondary packaging, decoration and order fill quantity. The configurator also provides instant pricing, Eco Score reports, and the ability to visualise the final product in a digitally rendered 3D environment.
“Sofix is all about creating meaningful first impressions,” said Sandy Gregory, Global Marketing Director of Fragrance, Silgan Dispensing. “This partnership makes it easier than ever for brands to use luxury, premium-quality samplers that reflect their identity while meeting the growing demand for agility and speed.”
Avantade’s platform enables customers to select from a curated catalog of compliant, circular packaging solutions—offering material and decoration options across both primary (bottle and pump) and secondary (box or card) components. Users can simulate everything from box textures to foil-stamped decorations and even design brand scenes using built-in AI tools or uploaded brand assets.
“We’re excited to partner with Silgan Dispensing to offer a fully integrated online tech solution for fragrance sampling,” said Melanie Von Escher, Co-Founder, Avantade. “Together, we’re giving growing brands the tools they need to go to market faster, smarter and more sustainably.”
This approach is ideal for fragrance brands that may not have internal packaging design teams, including startups and emerging players seeking scalable solutions without compromising quality or aesthetics to achieve greater market penetration.
Key features include:
- Sofix: Ergonomic actuator, premium spray experience and customisable colours • Configurable Bottles: Glass (1.5ml) with enamel decoration or plastic (1.2ml) with silk screening
- Secondary packaging options: Single sample or multi-unit discovery sets
- Custom visualisations: Create branded 3D scenes with preloaded or AI-generated images
- Sustainability reporting: Real-time Eco Scores and downloadable impact reports
- Live pricing: Transparent cost estimation for agile decision-making
Brands can now easily customise the Sofix sampler through Avantade’s 3D Configurator: https://www.avantade.com/configure/sofix-1_2ml-1_5ml-sampling-unit
Learn more about Sofix on Silgan Dispensing’s website: https://silgandispensing.com/products/sofix-3/
