The Sunification of Beauty: How Skin Cancer Led a Family to Create Sun Protective Cosmetics

Published: 20-Jun-2025

Sun Care is Self-Care. It’s personal to a family in Palm Beach, FL

In 2020, April Orlando, owner of Alamea Palm Beach became part of the statistic of thousands of people diagnosed with skin cancer every day after being diagnosed with non-melanoma skin cancer on her face.

“My daughter and I found ourselves uninspired by the SPF cosmetics that were available. So, we rolled up our sleeves and got to work” states April Orlando.

Made in Italy and inspired by the Palm Beach way of life, the makeup is formulated with UVA/UVB SPF 30+ protection. Hyaluronic Acid, Squalane, Vitamin E and Aloe Vera are foundational ingredients in the products to provide long lasting moisture. 

Alamea Palm Beach keeps you beautifully protected.

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